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Player retention

Retention is a vital component when forming a strong and sustainable club. It will set the club up for future growth and success.
Section 1

How to retain players?

  1. Set clear club values and expectations
  2. Promote an inclusive club environment
  • Advertising in different languages if the club is in a multicultural community
  • Not serving alcohol on game days to be more family friendly
  • Diversity in age, gender and culture on the club committee and volunteer workforce
  • Program offerings to meet the needs of people with a disability and other considerations
  1. Engage quality coaches
  • The coach is vital to a player’s experience and the club’s culture. It is important to appoint the right coach to the right team.
  • It may be beneficial to appoint a selection panel who are responsible for the coach appointment process. When appointing coaches, consider the following points:
  • Coaching accreditation requirements
  • Ability to attain Working with Children Check
  • Values, vision and expectations of both the club and the coach
  • Communication and leadership style
  • Ability to provide and receive feedback from the club committee
  • Even if there is only one applicant – the club should do due diligence to ensure the coach meets the club’s needs. If there are gaps, consider potential measures like extra training or development opportunities to ensure the coach delivers a positive experience for the players.
  1. Ensure the club is about more than just football
  • The club’s ability to provide social opportunities to harbour a strong comradery will ensure the players feel connected to the club.
  • Ideas include: Player dinner after training, charity events during the season, pre-season training camps, team outings, off-season gatherings