2025 Lead Your Way participants at Marvel Stadium. Image: Luke Hemer

AFL Victoria is proud to announce the successful delivery of the 2025 Lead Your Way Development Conference, a key milestone in this year’s Lead Your Way program for women and gender-diverse community football club leaders.

Held at Marvel Stadium's Horizon Room on Sunday 1 June, the Development Conference marks the mid-way point of the 2025 Lead Your Way Program. The conference brought together 50 participants from across Victoria for a full day of education, connection, and leadership development.

This year’s cohort was selected from over 150 high-quality applications, with the 62 leaders so far having the opportunity to attend the launch event, three sessions of the 2025 Online Education Series, and this weekend’s jam-packed development day event. 

All 10 metropolitan leagues, and 10 AFL Victoria country regions were represented this week amongst the 50 attendees, some travelling from as far as Swan Hill or Mildura to attend the event at Marvel Stadium. 

The Lead Your Way program supports the growth and retention of women and gender-diverse individuals in community football leadership by helping current leaders build capability, confidence, and connection. The program also aims to equip participants with practical tools to positively impact their clubs and communities, delivering content specific to the groups identified challenges.

The Lead Your Way Development Conference is the key event of the Lead Your way Program annually. The day featured a mix of personal and professional development opportunities including:

  • A behind-the-scenes tour of both AFL House and the ARC (AFL Review Centre), with former AFL field Umpire David Harris answering questions and providing insights into managing high-pressure environments
  • A financial stability and sponsorship workshop, offering practical insights for managing club finances through modern approaches to partnerships.
  • A wellbeing-focused session designed to help leaders manage stress, avoid burnout, and lead with resilience, delivered by Performance Psychologist Kelly Doherty
  • A keynote from Debbie Lee, a pioneering figure in Australian football and the first women inducted into the AFL Hall of Fame, who shared her personal leadership journey and the powerful lessons she has learned along the way. 


Attendees also had professional headshots taken, had the opportunity to be pictured with the AFL and AFLW Premiership Cups, and engages in structured networking and discussion-based activities, strengthening their connections across the football community.

Looking ahead, the Lead Your Way program continues with three more workshops in the Online Education Series, followed by a final celebration to mark the end of the 2025 program and celebrate each leader involved.

Congratulations again to all 50 participants on reaching this important milestone. The impact of your leadership is already being felt, and there is much more to come.

For more information, visit play.afl/victoria/community-programs/lead-your-way.

First NameSurnameCommunity ClubRoleLeague/Region

Adrienne

Cochrane

Waverley Park Hawks Junior Football Club

Vice President

South Metro Junior Football League

Aliesha

Fisher

Beaconsfield Junior Football Club 

Committee member, Girls Football Manager

Eastern Football Netball League

Amber

Bates

Warragul Blues Junior Football Club & Neerim District Junior Football Club

Secretary

AFL Gippsland

Ashlee

Barbetti

Strathfieldsaye Football Netball Club 

Volunteer coordinator

AFL Central Victoria

Bridget

Smith

Fitzroy Junior Football Club

Club President

Yarra Junior Football League

Carlee

Maher

Warragul Industrials Football Netball Club

Women's Football Manager

AFL Gippsland & AFL South East

Catherine

Koroma

Yarraville Seddon Eagles

Vice President

Western Football Netball League

Chelsea

Hart

Grovedale Tigers Football club

Junior girls football coordinator

AFL Barwon

Debbie

McColl

Congupna Football and Netball Club

Club President

AFL Goulburn Murray

Dee

Dickson

Warrandyte Football Club

Vice President

Eastern Football Netball League

Emily

Dellios

Kyneton Football Netball Club

Head of Junior Football

Riddell District Football Netball League

Emily 

Hoare

Portarlington Football Netball Club

Vice President

AFL Barwon

Emma 

Carey

Beechworth Football Netball Club

Club President

AFL North East Border

Haley

Gravenall

Laurimar Football club 

Treasurer

Northern Football Netball League

Hannah

Singleton

Collegians Football Club

Committee Member

Victorian Amateur Football Association

Jacinta 

Mulholland 

Surrey Park Football Club

Vice President

Eastern Football Netball League

Jen

Kat

Elsternwick Amateur Football Club

Vice President

Victorian Amateur Football Association

Justine

Frescher

Waverley Blues Football Netball Club

Vice President Women's

Eastern Football Netball League

Katherine

Chalke

Ivanhoe Junior Football Club

Club President

Yarra Junior Football League

Katie

Atkin

Clyde Junior Football Club

Vice President

AFL South East

Kellee 

Frazer

Gordon Football & Netball Club Inc.

Club President

AFL Goldfields

Laura

Houston

Westbourne Grammarians Football Club

Club President

Victorian Amateur Football Association

Laura

Kretiuk

St Albans Football Club

Secretary & Team Manager

Essendon District Football League

Lauren

Halliwell

Montmorency junior football and netball club

Club President

Northern Football Netball League

Laz

Shaw

Aberfeldie Sports Club

Senior Women President

Essendon District Football League

Leah

Peters

Mitta United Football Netball Club

Secretary

AFL North East Border

Libby

Petty

South Melbourne Districts FC- Senior

Club President

Victorian Amateur Football Association

Lily 

Edwards 

Belmont Lions sports club

Vice President

AFL Barwon

Marilyn

Kearney

Chirnside Park Football Club

Treasurer

Eastern Football Netball League;

Meaghan

Donaldson

Albert Park Football & Netball Club

Vice President & Secretary

Victorian Amateur Football Association

Megan

Ioannidis

Hurstbridge Junior Football Netball Club

Vice President

Northern Football Netball League

Melania

Serwylo

Belgrave Junior Football Club 

Club President

Outer East Football Netball

Nicole

Smith

St Albans Football & Netball Club

Secretary

AFL Barwon

Peggy

Stewart

Surrey Park Junior Football Club

Women, Girls and Inclusion Coordinator

Yarra Junior Football League

Rachael

Baker

Eastern Devils Football Club 

Club President

Eastern Football Netball League

Rachel

Stevens

Caulfield Grammarians Football Club

Vice President

Victorian Amateur Football Association;

Rani

Madden

Eaglehawk Football Netball Club

Club President

AFL Central Victoria

Rebecca

Miller

Shepparton Swans Junior Football Club

Vice President

AFL Goulburn Murray

Rebekah

Dean

Black Rock Football Netball Club

Treasurer

Southern Football Netball League & South Metro Junior Football League

Sue

Mulder

Merbein Football Netball Club Inc

Secretary

AFL Sunraysia

Tania

Pyle

Whittlesea Junior Football Club

Women's Football Manager

Northern Football Netball League

Tanya

Waterson

Koroit Football Netball Club

Club President

AFL Western District

Tanya

Wines

North Warrnambool Eagles Football Netball Club

Club President

AFL Western District

Tash

Degrassi

Frankston Rovers Junior Football Club 

Vice President

AFL South East

Taylah

Morris

Tooleybuc Manangatang Football Netball Club

Club President

AFL Central Victoria

Tereasa

Hobbs

Harrow Balmoral Football Netball Club

Club President

AFL Wimmera Mallee

Theresa

Prior

Westmeadows Football Club

Gender Equity and Inclusion Officer

Essendon District Football League

Vanessa

Brewis

Echuca United Football Netball Club

Junior Football President 

AFL Goulburn Murray

Victoria 

Mackey

Port Melbourne Colt Junior Football club

Women's Football Manager

South Metro Junior Football League;